At Viber, you can rest easy knowing that your PPC budget is in safe hands. Our team of paid search experts can help optimize your ads while maximizing your spend at the same time.
Why you should opt for professional PPC Management
When done right, PPC can bring in interested visitors to your site at reasonable costs. It can be an easy way to put your site and your message in front of the people who are looking for exactly what you have to offer.
However, PPC management is more than just adding keywords and setting bids. When not executed correctly, your PPC campaigns could end up reaching the wrong people, showing up for inaccurate keywords, and ultimately depleting your budget without generating results.
Here at Viber, we’ll make sure that doesn’t happen to you with effective research and execution. Let us handle your PPC campaigns and we’ll do everything we can to get people clicking and converting.
Our PPC Management services will entail the following
Consult with you – This is the part where we get to know you. We’ll ask about your business, your website, your goals, and of course, your customers. What kind of results do you want to get out your PPC efforts? Who are you trying to reach and what do you want them to do? What’s going on in the minds of your target customers when they search for your business or for keywords related to it?
These are just some of the things that we get the answers to so we know exactly how to run your PPC campaign.
Talk numbers with you – At Viber, we understand that a lot of businesses are on a tight budget. That’s why we promise to do everything we can to craft the best campaign at the most affordable cost possible. We’ll ask you about your budget, work with it, and handle your funds carefully to make sure that not a single cent goes to waste.
Determine the right keywords – Once we’ve gotten to know you, we’ll go ahead and formulate a list of keywords and phrases to be included in your campaign. We’ll take your input, do some research of our own to come up with the right keywords and combinations for your ads. We’ll determine the best terms that not only describe your products or services, but also resonate with your target market.
Aside from applying our own expertise to the keyword research process, we also use a number of industry tools to efficiently zero in on the right words and phrases to use in your campaign.
Setting bids – Once we’ve finalize our keywords, Viber will proceed to bid on them. Again, we will be very mindful of your budget, and we will do our best to bid just the right amount for the most optimal results.
Creating ads – Viber can also handle the creation of your ads. Need to come up with a great design? We’ve got creative team members who would be more than happy to assist you. Looking for a good slogan, headline or copy for your text ads? Right this way. We can also brainstorm together and bounce ideas off each other to come up with inspired concepts.
Creating landing pages – If the need arises, we can also help you create landing pages for your ads. It’s never a wise idea to send all those ad clicks to one generic page. For best results, we highly recommend that you create customized landing pages for each ad type or campaign and be as relevant as possible. Why? Because the more tailored and relevant you are, the higher the chances of conversion.
Tracking results – At Viber, we won’t deploy your ads and hit the road. Nope, we’ll stick by you and closely monitor each campaign. We’ll track all the important metrics – clicks, traffic, time on site, conversions and more. This will allow us to gauge exactly how your campaigns are doing, and what we can do to further improve.
Optimizing your pay per click campaigns – Once we’ve run the numbers, we will go back and refine your campaigns to optimize them even more. Viber understands that pay per click is both an art and a science that needs close attention and action.
Hands on or off?
At Viber, we recognize that your PPC campaigns are YOURS. That’s why we can be as involved as you want us to be. For instance, if you already have some knowledge of PPC and you just need some extra insights, we would be more than happy to offer the assistance. On the other hand, if you need someone to completely take PPC management off your hands, we can do that as well. You’re the boss. We’re just here to make you look good.
Let’s get crackin’!
We can’t wait to learn about your pay per click management needs. Please give us a call and we can discuss how Viber can help you meet the clicks and conversions your business deserves.